Yvonne Zhang is a product designer and part-time filmmaker. She loves traveling and learning languages.

For the past six years, I’ve designed software products that have helped businesses grow and shaped product visions across B2B and B2C SaaS apps, fintech apps, e-commerce, and marketing websites.

With a cinematic eye and multi-disciplinary background, I draw connections between different industries. I specialize in end-to-end product design, where I create experiences that are intuitive, inclusive, and deeply human.

When I’m not designing, I explore the world by learning new languages, drawing, and traveling around the world.

Based in NYC. Previously @Toast, JOOR, Bizwise, and Candidly.

Design works

  • An image of The Cultural Center.

    Data Insights for Restaurants

    Toast, 2024

    I led the design of Toast’s Food Cost Insights, delivering accurate, actionable data that empowers restaurants to understand the health of their business with spending and sales data.

  • An image of Greenspacing.

    Fashion Retailer Shopping iOS App

    Joor, 2022

    Redesigned the mobile App of a B2B fashion e-commerce platform, that improved the buying workflow efficiency for retail users.

  • image credit: max griss

    Restaurant Finance Growth Design

    Toast, 2024

    Surface Toast financial products in a way that improves discovery, drives engagement, and increases conversion.

  • joor web

    Streamline Fashion Buyers Workflow

    Joor, 2022

    Created an intuitive SaaS web workflow for fashion buyers informed by user insights and testings, enhancing user satisfaction by 15%.

  • credit: kelly sikkema

    SMB Management Dashboard

    (Under Construction) 2021

    Designed a 0-to-1 SaaS dashboard for small business owners that improved engagement rate by 110%.

  • Criterion Channel

    Criterion Channel

    (Under Construction) 2020

    Redesigned Criterion Collection's film streaming service iOS App to be more competitive and easier to use.

Other works


Art
Coming soon

My other creative pursuits. Photography, illustration, music.

Work experience

2023–2025

Toast
Product Designer

2021–2022

Joor
Product Designer

2019-2021

Candid.ly, Bizwise
Product Designer

About

Outside the box, inside the box, and about the box

I design with structured thinking and creativity, building products that are both functional and beautiful. As an abstract thinker with a love for design philosophy, music, art, and film, I see design to be the intersection where my interests converge. I specialize in end-to-end product design, turning complexity into clarity and crafting experiences that are intuitive, inclusive, and deeply human.

Skills

Product design
Product strategy
Vlogging
Illustration
Film criticism
Philosophy